In the loop with... Jessica Lawes
Tell us a little bit about you…
My name is Jessica Lawes, I am a mother of 4 and co-founder of The Mum Club the UK's leading event based community and members club for women who happen to have children.
How did mum club get started and how did it evolve into the mum club we see today?
Like any good project The Mum Club began from a personal need. A gap in the market. Myself and my co-founder Lauren discussed what was missing in motherhood sat at the kitchen table over a bottle of wine and shortly after TMC was born. I believe the reason it is so successful is because every step of the way we ask ourselves, would we go to that event? Would we buy that bag?.. We are our target market and we are part of the masses.
What is the main purpose of the mum club?
The main purpose is to fight loneliness in motherhood. We no longer live in an age where you and all your family live on the same st you were brought up in. You don’t have the ‘village’ to help raise your child but you are also now expected to achieve a career and a home life, whilst maintaining your sanity and social life. We want women to know that you can do anything but not everything and that’s ok! We are that lifeline to create your own village, an event for mums where you can meet lifelong friends. A place to fill your cup, put on some nice clothes and get out the house. A place to make motherhood that little bit easier.
As a mum of 4, if you could offer one tip or piece advice to new mums, what would it be?
Routine and relax. Routine will be tough at times but it will give you freedom as well and just relax. Easier said than done, I know. But they are going to be ok if they don’t finish their milk, or don't have a bath tonight or only eat strawberry flavoured yoghurts for a week. They might not sleep right now but they will, phases will pass, embrace it enjoy it because soon they will be older and won’t hold your hand in public.